Your ROAS is lying. At least, if you're still relying on outdated browser technology. Find out how server-side tracking plugs the "black hole" in your analysis and why we at TYRIOS consider tracking not as a plugin, but as an integral part of the system architecture. No more guesswork, bring on the real data.
Customer reviews - also known as testimonials - are one of the oldest and most effective tools in marketing. However, anyone who has scrolled through online shops or company websites quickly realises that many testimonials are superficial, interchangeable and unconvincing. We show you, how you can change that!
Words have power – they decide whether your customers become curious or turn away. Often, awkward wording can cause confusion or even mistrust, even though you actually want to communicate something positive. Learn how to build more trust, strengthen your customer loyalty and increase your sales with the right choice of words. Small changes in your communication can make a big difference! 🚀
Many companies fail to successfully establish customer apps. Yet they offer enormous opportunities: an app is more than just another channel - it can become a loyalty tool. Digital loyalty cards, gamification elements such as eCash and the development of a community can inspire customers in the long term - even in sectors with supposedly lower customer satisfaction, such as the fashion and construction industries. Find out why the investment is worthwhile, how a modular approach makes implementation easier and how innovative features can revolutionise interaction with customers.
Do you rely solely on word of mouth? In today's digital world, that's no longer enough. Potential customers search for you online before taking the next step. Without a compelling website, recommendations will fall on deaf ears – and you'll lose customers. Find out why your online visibility is the perfect upgrade for your word of mouth and how you can attract more new customers with simple means.
Newsletters are a proven tool for addressing customers directly and informing them about current offers or news. But as soon as it comes to tracking opening rates and clicks within the e-mails, it gets complicated. Here you can find out what to look out for.
Stocktaking is more than just a legal obligation - it is a key process for creating clarity about your own inventories. It helps you to maintain an overview, identify weaknesses in the warehouse process and introduce targeted improvements. A stocktake doesn't have to lead to a standstill - with the right preparation, modern tools and clear strategies, you can make the process lean and efficient.
EU regulation 2023/988 on product safety will come into force on 13 December 2024. This means that every online shop will have to provide manufacturers' information on the product pages in a legible manner. A mammoth task, but necessary to protect consumers from low-quality products. With TYRIOS, however, the effort involved is manageable – thanks to the brand editor.