User login in TYRIOS rethought: Simplicity through OTP process
The digital world is constantly presenting companies and their customers with new challenges, especially when it comes to simple and secure user logins. Traditional passwords often cause a number of problems, be it due to forgotten access data or the need to comply with complicated password guidelines. In TYRIOS, we have overcome these hurdles and introduced a modern solution: an OTP (One-Time Password) workflow via e-mail and SMS.
However, this does not mean that user accounts are no longer necessary - on the contrary, user accounts remain an integral part. The difference is that logging in is now much easier: customers can log in simply by entering their e-mail address or telephone number and receive a unique code. This brings huge benefits, especially for retailers operating offline, but also for many other use cases.
What is an OTP process?
A One-Time Password (OTP) is a one-time password that can only be used for a single login or action. In contrast to classic passwords, which are permanent and can easily be forgotten, an OTP offers significantly higher security and user-friendliness. An OTP is generated anew each time and sent to the user - usually by email or SMS.
A typical example of an OTP: Let's imagine a customer wants to register on a website. He enters his e-mail address and then receives an e-mail or SMS with a 4-digit code. The customer enters this code on the website and is thus verified. The OTP has a limited validity period of 15 minutes to further increase security. This minimises the risk that a stolen or intercepted OTP can be used again.
User account and OTP: the perfect combination
Even though TYRIOS continues to work with user accounts, the new login process through OTP offers immense simplification. Users only need their e-mail address or telephone number to log in. This solution offers considerable advantages, especially for retailers who mainly operate offline.
Offline retailers: what does that mean in concrete terms?
Retailers that primarily operate in brick-and-mortar stores - such as retailers, small shops, hairdressing salons, restaurants or local service providers - often have a loyal customer base that mainly comes to the shop offline. These retailers often collect customer information, such as email addresses, in their POS systems or have organised it in offline customer lists. This is where the great advantage of the new TYRIOS system comes into play:
By connecting ERP systems to these offline customer lists, retailers can serve their existing customers directly online without the customers having to create a traditional account. This means that if a customer has provided their email address in the past, they can interact directly online, for example to view current offers or discount promotions:
- View current offers or discount promotions
- Check details of purchases already made
- Organise services such as appointment bookings easily and without an account
This seamless interplay between offline and online interactions strengthens the loyalty of existing customers and increases the retailer's service quality.
Further use cases for the OTP process
In addition to offline retailers, there are a number of other situations in which the OTP workflow in combination with user accounts brings decisive advantages:
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Sales events or discount promotions: For time-limited events such as sales or special promotions, users do not need a full registration with password. A one-time code is sufficient to gain access to exclusive offers. This reduces the hurdles for spontaneous purchases.
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Simple booking of services: Customers who book a service, e.g. a hairdressing appointment or a table reservation, benefit from the quick registration process. There is no need to set a password; quick authentication via OTP makes booking easier.
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Login on different devices: Entering long passwords is often cumbersome, especially when using mobile devices. With the OTP workflow, users can access their accounts more quickly and interact easily on the move.
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Flexible access for occasional users: There are many situations in which users only need to access a system once or sporadically. Examples include e-commerce websites where you only log in to make a purchase, or service portals such as repair services. The OTP process offers an ideal solution here, as no full account registration is required.
Flexibility through password and OTP workflow
Another advantage of the new solution in TYRIOS is the flexibility to switch between the classic password flow and the OTP workflow. For example, users can use the password flow on their desktop and favour the OTP workflow on their mobile device. Both methods also support double verification to ensure maximum security.
Conclusion
With the introduction of the OTP workflow in combination with the existing user accounts, TYRIOS offers the ideal solution for simple, flexible and secure login. Users can log in quickly without having to create cumbersome passwords, and retailers benefit from the seamless integration of offline customers into the digital system. Especially for offline retailers, time-limited promotions or mobile applications, the OTP workflow is a great added value.
Ready to take advantage of the new TYRIOS registration workflow? Get in touch with us to learn more about how you can simplify the digital transformation for your business!
Provision: 07.11.2024