SVGs in emails? TYRIOS automatically turns them into PNGs
SVGs are the gold standard when it comes to vector graphics. They scale perfectly, have small file sizes and are extremely flexible - ideal for logos, icons and diagrams. However, they regularly cause problems in one area: emails.
Whether they are transactional emails (e.g. order confirmations), newsletters or even customised emails, many email clients such as Outlook or Gmail cannot display SVG files correctly. The result: important graphics do not appear or are replaced by placeholders, which not only looks unprofessional but also makes important content illegible.
With TYRIOS, this problem is a thing of the past. Our platform automatically recognises when SVGs are used in email templates and seamlessly converts them to PNG files, which are universally supported. Your emails always look the way they should - everywhere and for every recipient.
Why don't SVGs work in emails?
There are several reasons for the limited support of SVGs in emails:
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Security concerns: SVG files can contain interactive or executable code that poses a potential risk. Many email clients therefore block SVGs out of caution.
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Incompatibility: Even modern clients such as Gmail and Outlook only support the SVG format to a limited extent or not at all, which leads to incorrect display.
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Inconsistent standards: Email clients often rely on older or incompatible standards to ensure deliverability and security - which excludes the SVG format.
The result: Your graphics are not displayed as desired - or worse, not at all.
The solution: Automatic conversion by TYRIOS
With TYRIOS, you no longer have to bother with the format issue. As soon as you use an SVG file in an e-mail, TYRIOS automatically converts it into the universally compatible PNG format. This happens seamlessly and without you having to do anything.
This brings you numerous advantages:
- Compatibility: PNGs are supported by all email clients, whether on desktop, smartphone or tablet.
- Security: PNG files do not contain any potential security risks like SVGs with embedded scripts.
- Simplicity: You can continue to use SVGs in your design and TYRIOS will handle the conversion automatically.
- Perfect visualisation: Your graphics look professional and sharp everywhere.
For which emails is this important?
The automatic conversion of SVGs to PNGs is not only relevant for a specific type of email. It works in all types of emails that you create or manage via TYRIOS:
1. Transactional emails
This includes automatically generated emails such as:
- Order confirmations
- Dispatch notifications
- OTP emails
These emails are a central part of your communication with customers. If logos, icons or other graphics are not displayed, it looks unprofessional. With TYRIOS, you can be sure that everything is displayed correctly.
2. Newsletters
Newsletters are often packed with information, images and call-to-actions. The correct presentation is crucial here in order to present your content in an appealing way. Thanks to automatic conversion, all graphics in your newsletter remain sharp and compatible - regardless of the email client used.
3. Customised emails
Whether it's manually created emails or personalised campaigns: If SVGs are used, these can also lead to display problems. TYRIOS solves the problem here too and ensures that your customised messages always look good.
Why PNGs are the best choice for emails
PNGs are the standard format for emails for good reason. Here are the key benefits:
- Universal support: PNGs work on all platforms and in all email clients - whether your customers use Gmail, Outlook or Thunderbird.
- Sharp display: PNGs guarantee lossless quality, which is particularly important for text, logos and icons.
- Transparency: Like SVGs, PNGs also support transparent backgrounds, which makes them particularly flexible.
Conclusion: TYRIOS ensures professional emails - everywhere
SVGs are a great format, but unfortunately not suitable for emails. With TYRIOS' automatic conversion, however, you can enjoy the best of both worlds: the flexibility and scalability of SVGs during creation and the universal compatibility of PNGs when sending.
Whether transactional emails, newsletters or personalised campaigns - with TYRIOS your emails are perfectly presented everywhere. Try it out and stop worrying about incompatible file formats!
Availability: 18.11.2024