Understanding Redirect Type - Silent (Rewrite)
Questions:
- Which redirect type is best for SEO?
- What is Redirect Type - Silent (Rewrite)?
Description:
What it is?
A silent redirect (also called URL rewrite) changes the content without changing the visible URL in the browser.
How it works?
-
User enters URL A
-
Server internally serves content from URL B
-
Browser still shows URL A
When to use?
-
Clean or user-friendly URLs
-
Localization (language-based pages)
-
Serving different content without redirecting
Example
Visible URL: /profile
Actual file: /user/profile.php
Solution:
This article explains how to create Silent (Rewrite) redirect type in Redirect URL Management
- To Create a New Redirect URL, follow this article steps
- While creating a redirect, choose a Silent (Rewrite) redirect type
-
Select Silent for internal content rewrites
Internally serves content from another URL without changing the browser address.
- Click Save
Tips and Tricks:
Key Points To Remember!!!
-
No URL change – Use Silent (Rewrite) when you want the browser address to remain the same.
-
Invisible to users – Choose Silent redirects to serve different content without users noticing any redirection.
-
Not an SEO redirect – Do not use Silent rewrites to pass SEO value between URLs.
-
Best for clean URLs – Use Silent (Rewrite) to map friendly URLs to complex internal paths.
-
Ideal for localization – Serve language-specific content internally without changing the visible URL.
-
Handled by the server – Silent redirects work internally and do not send redirect responses to the browser.
-
Test content rendering – Always verify the correct content loads even though the URL stays unchanged.